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书名:#Girlboss
作者:Sophia Amoruso
内容简介:In the New York Times bestseller that the Washington Post called “Lean In for misfits,” Sophia Amoruso shares how she went from dumpster diving to founding one of the fastest-growing retailers in the world.
Amoruso spent her teens hitchhiking, committing petty theft, and scrounging in dumpsters for leftover bagels. By age twenty-two she had dropped out of school, and was broke, directionless, and checking IDs in the lobby of an art school—a job she’d taken for the health insurance. It was in that lobby that Sophia decided to start selling vintage clothes on eBay.
《女孩老板:我的互联网创业小时代》讲述了作者索菲亚·阿莫鲁索在互联网时代,通过电商形式、社交网络创业的经历,以及其对商业的感悟。是一部兼具个人传记、互联网创业手册、电商管理指南的著作。
书中介绍了一个完整的互联网电商创业周期:从白手起家给自己打工的小电商,到拥有数百员、工上亿资产的独立品牌平台。索菲亚的互联网创富经历正在并将不断在中国被复制、升级。书内容涉及互联网创业、创新、管理、媒体营销、融资等众多吸引眼球的元素。
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