8. SALES MANAGEMENT/LEADERSHIP AND THESELLING PROCESS

MENTOR AND COACH YOUR SALES FORCE

(DON’T DO IT FOR THEM)

DIFFERENT SALES ENVIRONMENT


PERSONAL SELLINGPROCESS

1.PLANNING AND PROSPECTING

2.APPROACH THE CUSTOMER

3.SALES PRESENTATION AND DEMO

4.CLOSE

5.CLOSING OBJECTIONS

6.FOLLOW-UP


PLANNING AND PROSPECTING

COLD CALLING

QPMA

SALES LEADS

IT’S A NUMBERS GAME

PRE CONTACT ACTIVITY


APPROACH

PROFESSIONALISM

PREPARATION

PHONE OR IN PERSON


SALES PRESENTATION AND DEMO

PRACTICE

DEMO ANYTHING

SALES VOCANULARY

FEATURES/BENMEFITS

LISTENLISTENLISTEN


CLOSE

ABC

CLOSING TECHNIQUES

FORCED CHOICE


OBJECTIONS

HANDLE THEM

HANDLING OBJECTIONS TECHNIQUES


FOLLOW-UP

COGNITIVE DISSONANCE

SET THE STAGE FOR THE NEXTSALE

REFERRALS

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