W9L9-10-商业基础-跨境社交-常见电商经营指标和概念。

1.通过前面提及的“跨境电商紧缺人才需求目录”,寻找自己感兴趣的岗位,并写出从目前开始到能达到岗位要求需要努力的内容。

市场策划:1.提高自己的文笔,为策划打下硬基础。

2.掌握与把控好电商市场的变化。

3.提高英语水平与计算机水平,为打开外部市场做准备。


2.举例说明做得特别好的社交电商app或卖家。

闲鱼APP:支付宝担保个人交易社区,诚信放心,随时随地一键转卖,闲置能赚钱,立即变现,交流商品信息,因为用过,所以放心,是一款很好的社交电商软件,并且在社交电商圈排名前十。

阅读一篇以上Cross-border e-Commerce 相关英文文章,按最新要求列出相关内容

TheCross-Border E-Commerce Logistics Forum, to be held onMay 10, 2017in Shanghai, will provide pure-play and omni-channel retailers with access to expertise on new innovation that drives the development of agile, visible and responsive cross-border e-commerce logistics operations in China.

Confirmed speakers include:

- Is Crisis looming in China’s ecommerce Logistics sector? with Gerry Mattios, Vice President,Bain & Company

- Beyond Logistics, What Other Challenges a Brand/Retailer should Overcome to be Successful in Cross Border eCommerce in China with Cyril Drouin, Chief eCommerceOfficer, Greater China,Saatchi &

网址:https://yoopay.cn/event/17crossborderCN

L10

1.写出基于流量,转化率和客单价的网店或app收入计算公式,据此给出提高收入的方法。

收入=流量x转化率x客单价x顾客数

提高收入方法:增加客流量,降低价格。

2.阅读一篇以上ARPU 相关英文文章,按最新要求列出相关内容。

This measure is most often used in the telecommunications sector to survey the amount of revenue generated per cell-phone user, for example. The values of the measures obtained can be used as a comparison between companies. Companies may also use this information to determine whichproduct linesare lagging.

Read more:Average Revenue Per Unit - ARPUhttps://www.investopedia.com/terms/a/arpu.asp#ixzz4y2AAdWk3

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